TravelNews

[Travel News]: Chinese outbound tourism falls below 2000 levels in 2021

TheTourAttraction.com aims to provide the latest global travel and free travel news, travel and visa policies, and flight information. We hope to provide insights into tourism market, technology and development trends with everyone by providing the latest relevant information. Despite the raging COVID-19 epidemic in 2020, we always firmly believe that mankind will overcome the disease and the tourism market will definitely recover. TheTourAttraction.com look forward to your attention and support, and witness the development of the global tourism industry with us. Looking forward to the information TheTourAttraction.com provide can help you. We will continue to follow up and obtain the latest data, and look forward to your attention and support.

The following is the [Travel News]: Chinese outbound tourism falls below 2000 levels in 2021 from [DFNI Magazine] recommended by TheTourAttraction.com:

The 8.5 million outbound travellers from China in 2021 was below the 10 million seen in 2000 and less than 5% of the figures seen pre-pandemic in 2019.

Fewer Chinese travellers crossed the border out of Mainland China in 2021 than in 2000, according to new figures from the Chinese Outbound Tourism Research Institute (COTRI).

The 8.5 million outbound travellers from China in 2021 was below the 10 million seen in 2000 and less than 5% of the figures seen pre-pandemic in 2019.

However now new concerns have risen around when Chinese travellers and shoppers will return to wider international markets, with most outbound Chinese tourism currently heading to Macau. The rise of the Omicron variant has raised new questions about whether Chinese travellers will return this year.

The Chinese Government’s policy has left the country and its residents less exposed to the Covid-19 virus than other nations and the arrival of Omicron could lead to a spike in cases, according to COTRI.

This raises questions about how brands and businesses can continue their engagement with Chinese shoppers, especially with usual WeChat outreach only engaging thousands of consumers rather than the millions usually involved with Chinese digital outreach. Word of mouth and word of mouse are more effective but is superseded by content created by individuals.

This means a new approach is needed.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button