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[Travel News]: Airbnb revives hotel strategy, moves closer to rival OTA model

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The following is the [Travel News]: Airbnb revives hotel strategy, moves closer to rival OTA model from [PhocusWire] recommended by TheTourAttraction.com:

The company indicated in May 2020 that it would need to reduce investment in non-core activities.

Airbnb CEO Brian Chesky has repeatedly talked up the importance of flexibility, saying on the company’s second quarter earnings call, “flexibility is now a permanent part of travel.” 

In May, the company added options to create flexibility for guests – giving them the ability to search without fixed dates, destinations or property parameters. 

Now Airbnb is testing a new API-powered display that gives channel managers and distribution platforms the ability [to] load multiple rates plans for Airbnb properties – creating flexibility for both travelers and hosts and potentially making the platform more attractive to traditional hotels – and more directly in competition with online travel agencies such as Booking.com.

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